Tuesday, May 06, 2025
Marketing has changed, and for purpose-led businesses, that’s a good thing. In an era where audiences scroll past slick slogans and glossy promos, what grabs attention isn’t perfection — it’s honesty. For small business owners, nonprofits, and local agencies in Clayton County, sharing your mission through real stories isn’t just more meaningful; it’s also more effective.
This article explores how organizations can use filmmaking techniques to spotlight purpose over promotion… and why that’s exactly what