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Tuesday, May 06, 2025
Tell Your Story: How Mission-Driven Video Marketing Builds Trust
Marketing has changed, and for purpose-led businesses, that’s a good thing. In an era where audiences scroll past slick slogans and glossy promos, what grabs attention isn’t perfection — it’s honesty. For small business owners, nonprofits, and local agencies in Clayton County, sharing your mission through real stories isn’t just more meaningful; it’s also more effective. This article explores how organizations can use filmmaking techniques to spotlight purpose over promotion… and why that’s exactly what
Wednesday, April 23, 2025Why Your Design Is Pushing People Away—And What to Do Instead
It’s not a lack of hustle that sinks small business marketing—it’s often the design choices made along the way. Design isn’t just about colors and logos; it’s the first handshake between your brand and a stranger. The problem? Too many small businesses rush the process, DIY it to death, or mistake “pretty” for “effective.” If you’ve ever wondered why your flyers disappear into the void or your website feels more like a dead-end than a storefront, you’re probably making one of these common—yet
Thursday, April 17, 2025Are You Receiving Our Weekly Members Newsletter?
Did You Know? Our Chamber newsletters aren’t just announcements—they’re a powerful tool for lead generation and business development ??? Here’s how to make them work for you: ? Submit Your Events or Promotions – Share your next workshop, sale, or grand opening. We'll help amplify it to 450+ members and their networks! ? Spotlight Opportunities – Members featured in our newsletter gain visibility. Respond to our calls for business spotlights or success stories. ? Follow Up with Fellow Members – See
Tuesday, March 25, 2025Internships That Matter: Creating a Program That Attracts and Retains Talent
Bringing interns into your company should be more than just a checkbox on your HR to-do list. Done right, it’s an opportunity to infuse fresh energy into your team while giving young professionals a meaningful start to their careers. But too often, the hiring and onboarding process is rushed, leaving interns feeling like outsiders or, worse, like free labor without direction. If you want your internship program to be a true pipeline for future talent—not just a temporary arrangement—you need to rethink
Friday, February 07, 2025Redefine Customer Service Through Intelligent Data Management
In the digital age, the ability to manage data effectively is a cornerstone of superior customer service. As businesses strive to meet the ever-evolving expectations of their clients, leveraging data becomes a powerful tool in crafting personalized and efficient service experiences. By integrating advanced technologies and data-driven strategies, companies can transform their customer interactions, ensuring they are not only meeting but exceeding expectations. This article delves into innovative methods
Tuesday, December 10, 2024The CTA, BOI and FinCEN: Answering Questions for Jonesboro, GA Businesses
The Corporate Transparency Act may require certain U.S. companies to disclose beneficial ownership information to FinCEN to combat financial crimes. While a Texas federal district court’s preliminary injunction puts this requirement on hold, many experts expect that to be overturned. In that event, failure to file could lead to fines of $500 per day, up to a maximum of $10,000, and possible criminal penalties. However, filing your Beneficial Ownership Information (BOI) report will help you avoid fines
Thursday, November 28, 2024Business Contracts Made Clear with Effective Strategies
Embarking on the journey of entrepreneurship is both exciting and challenging, especially when it comes to navigating the world of business contracts. Understanding, creating, and negotiating these agreements is crucial for safeguarding your interests and fostering successful partnerships. Let’s explore some key strategies and tools to help you master this essential aspect of business management.Safeguarding Your Business from Risks Indemnification clauses are vital components of business contracts,
Thursday, October 17, 2024How to Become a Master of Compliance for Business Success
In an evolving business landscape, compliance has become a strategic necessity that touches every part of an organization. It plays a crucial role in protecting operations, building trust, and ensuring smooth relationships with stakeholders. As regulations grow more demanding, companies face increasing risks for any missteps, making proactive management essential. Navigating compliance requires precision, planning, and adaptability to align with shifting standards and avoid costly penalties.Crafting a
